Disclaimer: This list will be constantly updated for reference. If we missed out on some of the games, drop us a comment and let us know!

McDonald’s Malaysia has increasingly used Happy Meal promotions as a gateway into digital gaming, pairing physical toys and packaging with QR codes and browser-based experiences. Here’s a detailed look at the campaigns and how each one brought gaming into the mix.
And if you are looking for more promos outside of games, TGV Cinemas has special event promos for the latest blockbusters here!
| Games | Date | How to Access The Game | About the Game |
|---|---|---|---|
| Spider-Man Brand New Day | 23 Jul – 26 Aug 2026 | Happy Meal PowerUps mobile web experience | Tied to the Spider-Man: Brand New Day film release, where players play as Spider-Man and collect Peter Parker’s backpack. |
| Squishmallows × FIFA World Cup 26 | 11 Jun – Jul 2026 | Football browser game via QR scan | Riding on World Cup fever, fans scanned a code to play as their favorite Squishmallow character in a football-themed game — dribbling, passing, and scoring goals. The crossover blended the soft-toy craze with sports gaming appeal. |
| UNO × Anime | 5 Feb 2026 onward | Browser-based UNO game | This promotion adapted the classic card game into a digital, playable format tied directly to the Happy Meal toy line, giving an anime-inspired twist to a familiar family game. |
| TMNT × Hello Kitty & Friends | 3 Jul 2025 onward | Three-stage mobile runner game | An unlikely but well-received mashup of Teenage Mutant Ninja Turtles and Sanrio characters. The game followed an endless-runner format — players switched lanes, jumped obstacles, and collected items across three progressively challenging stages. |
| Pokémon Scarlet & Violet | 2 Nov 2023 onward | QR-linked mobile puzzle game | Building on Pokémon’s massive fanbase, this campaign let players scan a code to unlock a puzzle-based mobile game featuring characters from Scarlet & Violet, adding a layer of interactivity to the toy collection. |
| NERF | 27 Jul 2023 onward | QR-linked “Power-Up” digital experience | Each NERF-themed toy came with a QR code leading to a digital “Power-Up” hub. |
| Just Dance | 30 Mar 2023 onward | QR-linked digital dance experience | Tapping into the popular dance video game franchise, this promotion offered a digital tie-in accessible via QR code on collectible items. |
| Adopt Me! | 28 Sep 2023 onward | QR-linked digital pet experience | Based on the wildly popular Roblox game Adopt Me!, this campaign gave fans a way to access a themed digital experience via QR code on every toy, appealing to the game’s young and dedicated player base. |
| Sonic the Hedgehog 2 | 21 Apr 2022 onward | Mobile browser action game | A three-way collaboration between McDonald’s, Sega, and Paramount Pictures, this campaign featured a fully playable browser-based action game starring Sonic, released to coincide with the film’s theatrical debut. |
Movies You'll Love
Paw Patrol 3: The Dino Movie
Paw Patrol 3: The Dino Movie (Malay-Dubbed)
Forgotten Island
Paris Ni Saku Etoile
Coyote vs. ACME
Teenage Mutant Ninja Turtles: Mutant Mayhem 2